Sustainable Folding Carton Solutions: Intro to Enviro-FBB Craft Back & Enviro-FBB Bleached

At times, it can still feel like there’s too much of a trade-off between durability and visual appeal on the one hand and sustainability on the other. That is changing as sustainable packaging design continues to evolve. 

Two more recently developed substrates are changing the game for brands looking to boost their environmental efforts while enhancing secondary packaging and the folding cartons that protect their beloved products: Enviro-FBB Bleached and Enviro-FBB Craft Back

Let’s consider their strengths and how you can employ them in your particular industry. 

Key takeaways:

• While each substrate—Enviro-FBB Bleached, Enviro-FBB Craft Back—offers unique performance characteristics, both deliver premium folding carton solutions without compromising sustainability goals.
• For brand managers seeking exceptional print quality and luxury appeal, Enviro-FBB Bleached and Craft Back provide Forest Stewardship Council (FSC)- and Sustainable Forestry Initiative (SFI) -certified virgin fiber options with superior strength-to-weight ratios.
• These sustainable packaging options support diverse industry applications across food and beverage, health and beauty, pharmaceuticals, and cannabis packaging, with Oliver Inc.'s domestic manufacturing capabilities ensuring reliable supply chains, reduced carbon emissions, and consistent quality control. 

Enviro-FBB Bleached: Premium Sustainable Folding Cartons for Luxury Packaging

Enviro-FBB Bleached is a premium paperboard product manufactured by Billerud, designed for high-end packaging applications. Fully coated top side with a high-white surface for exceptional print quality, this environmentally forward substrate combines strength, shapeability, and printability. 

When your brand requires exceptional printing quality alongside sustainable packaging credentials, Enviro-FBB Bleached delivers both. Available in calipers ranging from 14 to 23.8 points, this single-ply sheet combines premium performance with environmental responsibility.

What sets Enviro-FBB Bleached apart is its optimized strength-to-weight ratio, supporting right-size packaging initiatives—using only as many materials as required to secure your products during shipment, reducing unnecessary air pockets—while maintaining structural integrity. The ultra-smooth, multi-coated surface ensures exceptional results with offset lithographic printing, particularly for demanding applications in health and beauty, premium beverages, and high-end consumer goods.

The substrate's 100% virgin wood fibers, sourced from responsibly managed forests, carry both Forest Stewardship Council (FSC) and Sustainable Forestry Initiative (SFI) certifications. These sustainability certifications guarantee that your packaging materials come from forests managed for environmental, social, and economic benefits. 

Enviro-FBB Bleached is available in a wide grammage range, including super-light options. And at the end of its life? The single-ply construction ensures clean recycling, fully per EN 13430:2004, and it’s certified compostable and biodegradable, as well.

That's luxury with a conscience.

Industrial Applications for Enviro-FBB Bleached

Health & Beauty

Due to its excellent print quality and ability to withstand handling, Enviro-FBB Bleached is ideal for packaging makeup products. The high-white surface enhances vibrant colors and intricate designs. It also adds a luxurious feel and aesthetic appeal to folding cartons for perfumes, crucial for attracting consumers in a competitive market. 

Confectionery

Enviro-FBB Bleached delivers protective qualities while maintaining visual appeal for chocolates and sweets. The board’s strength also makes certain that delicate items are well protected during transport and display.

Luxury Drinks

The robust nature of Enviro-FBB Bleached makes it well suited for lightweight packaging without sacrificing strength, specifically in wine, champagne, and spirits. Its ability to create eye-catching designs helps in attracting consumers quickly.

Pharmaceuticals

Medicinal packaging must meet strict hygiene standards while providing a professional appearance. Enviro-FBB Bleached is approved for direct contact with certain food types, also ensuring safety in pharmaceutical applications.

Graphic Applications

Its smooth surface accommodates high-quality printing techniques such as embossing/debossing and foil stamping, making it suitable for premium printed materials, including postcards, greeting cards, and a variety of printed marketing collateral. 

Enviro-FBB Craft Back: High-Strength Sustainable Paperboard for Premium Packaging

Another premium paperboard manufactured by Billerud for high-end packaging applications is Enviro-FBB Craft Back. 

As a packaging material, Enviro-FBB Craft Back seamlessly blends strength and sustainability. From durable cartons to premium gift packaging, it’s built to deliver exceptional performance without compromising on quality or eco-consciousness. Its white, multi-coated top ensures excellent printability, while the brown reverse highlights its strength with a natural, rustic appeal.

Derived from 100% primary wood fibers sourced from responsibly managed forests, Enviro-FBB Craft Back blends high printability with strength. Similar to Enviro-FBB Bleached, it’s also FSC- and SFI-certified, for the highest available mark in sustainable forestry practices. It’s fully compostable and biodegradable, as well.

Enviro-FBB Craft Back is available in five calipers (23, 21.1, 20.1, 17.9, 15.7) and single-ply or multi-ply sheets. 

Industrial Applications for Enviro-FBB Craft Back

Food & Beverage

Enviro-FBB Craft Back is well suited for luxury drinks that demand premium packaging, such as champagne, brandy, and whisky. This is due to its strength and ability to protect valuable contents. For similar reasons, it’s excellent for frozen food packaging that must be able to maintain structural integrity in cold environments. 

You’ll also see Enviro-FBB Craft Back employed in folding cartons by high-end chocolate and candy brands that value its strength and high printability.

Electronics

Electronic products have heft that must be matched by folding carton substrates with similar strength, which is why you’ll encounter Enviro-FBB Craft Back in premium electronics packaging. 

Health & Beauty

The white, fully-coated top side ensures high-quality printability desired by cosmetic brands, making it ideal for luxury packaging that requires vibrant colors and intricate designs. 

Retail & Display

Due to its overall sturdiness, Enviro-FBB Craft Back has a proven track record with shelf-ready packaging and point-of-sale displays including hanging displays. 

Pharmaceutical Industry

Enviro-FBB Craft Back also meets strict hygiene standards, making it suitable for pharmaceutical packaging like its Enviro-FBB counterpart. 

Advancing Sustainability With Oliver Inc.'s Domestic Manufacturing

As your packaging partner, Oliver Inc. brings these sustainable substrates to life through state-of-the-art printing and converting capabilities. Our advanced, seven-color UV offset presses and digital printing platforms produce optimal results across all three substrates, while our domestic manufacturing locations provide crucial advantages in today's challenging supply chain environment.

By choosing Oliver Inc. as your domestic supplier, you benefit from:

• Reduced transportation-related carbon emissions
• More reliable supply chain performance
• Faster speed-to-market capabilities
• Enhanced quality control and consistency
• Expert guidance in substrate selection and application

Our FSC and SFI certifications complement these sustainable packaging options, guaranteeing your packaging meets the highest environmental standards while delivering exceptional performance.

Ready to explore how these sustainable paperboard alternatives can advance your brand's packaging goals?

Contact Oliver Inc. today to discuss your specific applications and receive expert guidance in selecting the right substrate for your needs. Our team of packaging professionals will help you navigate the technical specifications, sustainability benefits, and performance characteristics of each option, ensuring your packaging solution aligns with both your brand values and operational requirements.